Buy Boats, Sell Boats, Review Boats

Posted by on Feb 14, 2013 in Awards, Boat Show, News and Events, US |

Dusty McCoy of Brunswick is Recognized as a YachtWorld Hero

As CEO, McCoy has encouraged a strong relationship between the Brunswick dealer network and the U.S. Power Squadron.

Ian Atkins, left, General Manager of Dominion Marine Media, presents a 2012 YachtWorld Heroes Award to Dusty McCoy, CEO of Brunswick Corporation.

This morning, a few hours before the opening of the Miami International Boat Show, I interviewed Dusty McCoy in advance of his acceptance of a YachtWorld Heroes award given by sister site The CEO of Brunswick, the biggest boat company in the world, was friendly, relaxed, and told stories of growing up in a home-built boat finished with swimming pool paint and launched on a river in Kentucky. He asked how we New Englanders fared in the recent blizzard, then shared a story of his generator catching fire one time and doing without power for nine days.

We filmed the interview aboard the Sea Ray 370 Venture, an innovative express cruiser with hidden Mercury outboards driving it.

Watch Dusty McCoy Interview: Thanks to Innovation, Boating’s just going to get better and better and better on

Watch Dusty McCoy Interview: Talking YachtWorld Heroes on YachtWorld

When I asked about new models from Brunswick brands, he mentioned Sea Ray, naturally enough, but then told us to be sure to check out the Crowne 250 pontoon by Harris Flotebote. (Both the 370 Venture and Crowne 250 received NMMA Innovation awards later in the day).

Dusty, who received the YachtWorld award for the partnership he has promoted between the U.S. Power Squadron and Brunswick’s dealers, said he felt humbled and that he wasn’t sure he was at the same level in terms of service as the others receiving recognition. (See YachtWorld Names 2012 Heroes.) Service, however, can take different forms; some will address global pollution and others, as he noted in his acceptance speech later, will help answer questions like, “How do people acquire the skills to get into boating? And how do they learn to boat safely?”

Don’t miss any aspect of the 2013 Miami International Boat Show — whether you’re at the event or checking in from afar. Join the conversation on Twitter by using #boatsdotcom. If you’re taking pictures at the show, we’d love to share them on our Pinterest boards! Create an MIB board on Pinterest and tag us in your captions.